Chinese tourists ‘cheque-in’ to Queensland

17 Sep 2012 3:59 PMJann Stuckey

Wednesday, September 05, 2012

Record numbers of Chinese tourists have flocked to Queensland helping contribute an extra $127 million in international visitor spending.

Minister for Tourism, Major Events, Small Business and the Commonwealth Games Jann Stuckey said the latest international visitor figures provided an enormous opportunity for the Queensland tourism industry.

“In total, overseas visitors spent $3.8 billion in Queensland in the year to June 30 which is a three per cent increase on the previous year,” Ms Stuckey said.

“While many of Queensland’s traditional markets out of Europe and the UK continue to feel the effects of the global financial crisis, Chinese tourists are developing a love affair with Queensland and are now our second largest international market.”

A record breaking 238,000 Chinese tourists visited in the year to June 30 – a jump of more than 21 per cent.

The Gold Coast, Brisbane and Tropical North Queensland have emerged as the most popular destinations for Chinese visitors with strong growth in the year to June 30.

“With the help of the Newman Government’s $8 million Attracting Aviation Investment Fund these figures will continue to grow,” Ms Stuckey said.

“China Eastern will begin direct flights between Cairns and Shanghai next month resulting in an extra 40,000 visitors to the far north and China Southern is set to add a Cairns leg to three of its seven weekly flights into Brisbane, exiting to Guangzhou from December.”

Over all, two million visitors came to Queensland in the year to June 30 with the figures indicating they stayed longer and spent more.

Ms Stuckey said visitor numbers from India, New Zealand and other major Asian markets including Korea, Singapore, Hong Kong and Indonesia also recorded increases in expenditure.

“The Newman Government has committed to doubling overnight visitor expenditure to $30 billion by 2020 and China, along with these emerging markets, will help us reach this goal,” she said.

[ENDS] 5 September 2012