Queensland tourism counts down to DestinationQ

5 Jun 2012 3:15 PMJann Stuckey

Wednesday, May 30, 2012

The Newman LNP Government’s fresh and innovative tourism strategy has sparked a flurry of interest in the inaugural industry forum, to be held in Cairns in June.

Tourism Minister Jann Stuckey says the DestinationQ Forum, the state’s first major tourism conference in almost 30 years, has received more than 450 expressions of interest.

“The overwhelming response to the forum indicates that there’s a renewed optimism and confidence among businesses and organisations in the Newman Government’s commitment to grow the industry,” Ms Stuckey said.

“The DestinationQ Forum is about getting everyone at the table; from the small boutique operators, to the multi-national accommodation providers,” Ms Stuckey said.

“This is the start of a revolutionary whole-of-government approach to tourism that will involve Ministers across a range of portfolios, engaging with industry to shape tourism’s future direction.

“This isn’t going to be a talkfest- this is about mapping out a solid plan for the tourism industry to ensure it will grow and prosper.

“Successful registrants will be asked to prepare submissions and ideas prior to the conference, so we can maximise our time productively focusing on what need to be done.

Themes that will be discussed at the DestinationQ Forum include:
•Investment, Infrastructure and Access
•Quality, Skills and Capacity
•Tourism Partnerships
•Marketing Approach
•Product and Experience Development

Ms Stuckey said a strong tourism sector will play a pivotal role in the Newman Government’s goal of reducing unemployment to 4% over six years.

“Our plan is to lift visitor spending to $30 billion by 2020, creating more jobs and opportunities across the State.

“It’s important that government and industry work together to achieve real and substantial outcomes for tourism,” Ms Stuckey said.

[ENDS] 30 MAY, 2012